Perfect Fit Launches Indonesia’s First Organic & Biodegradable Bamboo Menstruation Pads
Bali, Indonesia - 28 May 2024 – Perfect Fit, a leading sustainable menstrual underwear brand based in Bali, proudly announces the launch of Indonesia’s first organic and biodegradable bamboo sanitary pads. After successfully launching the first Indonesian-made menstrual underwear in 2022, Perfect Fit is expanding its product offering with organic and biodegradable sanitary pads. This innovation, Perfect Fit - Organic & Biodegradable Bamboo Pads, marks a transformative step in menstrual care, emphasizing comfort, sustainability, and social responsibility.
This launch coincides with Menstrual Hygiene Day (May 28th), a global movement advocating for a #PeriodFriendlyWorld where periods do not hinder anyone’s progress. Perfect Fit stands with this vision, promoting access to sustainable menstrual products and comprehensive menstrual health education.
The Reality We Face:
Despite global progress, the World Bank estimated 500 million women and girls still face period poverty, lacking basic menstrual hygiene education and access to safe products. In Indonesia, a 2017 survey by the Burnett Institute, Water Aid, and Survey Meter revealed that 1 out 4 of girls had never discussed menstruation before their first period. Limited access to safe and affordable menstrual products often leads to discomfort and missed opportunities in education and work.
Moreover, Perfect Fit estimated around 66 million Indonesian women use sanitary pads containing harmful chemicals, posing health risks such as rashes and urinary tract infections (UTIs). Each year, 8 billion sanitary pads contribute to Indonesia's landfill and ocean waste, exacerbating environmental issues.
The Perfect Fit’s Solution
Perfect Fit Organic & Biodegradable Bamboo Pads have been meticulously crafted for eco-conscious and health-aware women. These pads feature an organic bamboo cover for unmatched softness and breathability, ensuring a non-irritating experience for sensitive skin. The super-absorbent core, made from 100% biodegradable wood pulp, provides rapid absorption and leak prevention, offering comfort and reliability during all activities. Additionally, the pads include a compostable corn-based back sheet and wrapper, aligning with global efforts to reduce plastic waste.
Product Highlights
- Organic Bamboo Comfort: Super soft, certified organic bamboo safe for sensitive skin.
- Chemical-Free: Free from chemicals, perfumes, and dyes.
- Biodegradable: Plastic-free to help the environment.
- Variety: Available in regular and heavy absorbency options.
Investing in Change:
Perfect Fit is not just about products; it's about making a positive impact. We donate 5% of our sales to the #MenstruasiRamah movement, supporting the fight against period poverty by providing menstrual products and education to women in rural Indonesia. This initiative makes Perfect Fit the first brand in Indonesia to simultaneously focus on women's health, community welfare, and environmental sustainability.
Join the Movement:
Celebrate Menstrual Hygiene Day with Perfect Fit and experience the freedom and comfort you deserve. Join us in breaking the stigma and creating a world where periods are a biological reality, not a limiting factor.
For more information, please visit our website: https://perfectfit.co.id/
About Perfect Fit
Perfect Fit: Embracing #MenstruasiRamah with Comfort, Sustainability, and Social Responsibility
At Perfect Fit, we're pioneering a movement towards period equity for all. That means improved access to period products, alongside comprehensive education about menstrual and reproductive health. We believe that every woman deserves to feel supported and empowered throughout her menstrual cycle.